Category Archives: Design Leadership

The Different Types of Designers and What They Do
Design terms are often interchangeably used, causing confusion and misunderstanding about the roles. This article decodes the various different types of design roles. UI Designer UI designers focus on the interface part of digital products, such as layout, typography, iconography and colour scheme. They work on creating interfaces that are visually appealing, functional, and easy…

5 Life Lessons from Napoleon for Effective Leadership
By age 35, Napoleon Bonaparte had conquered almost half of Europe, became Emperor of France, and won more battles than Alexander the Great and Julius Caesar combined. Here are 7 life lessons from Napoleon that can help you become a more effective leader. 1. Being hands-on Napoleon would always be within range of enemy guns and…

Design in the Age of AI: The Future of Product and Graphic Design
The AI Revolution Artificial Intelligence (AI) is transforming the world in many ways, and our design industry is no exception. In recent months, we have seen AI integrate with graphic design apps to enhance creativity. However, the role of AI in design is set to expand even further in the next few years. AI will…

The Experience Webisode
Chasing numbers is a short-term strategy. Building experiences is long-term. I recently got invited as a speaker on Avantika Designeering Series Podcast. It was lovely interacting with Rohit and the folks at ADS. They are doing some great stuff for the Design & Tech space in India. Listen to the podcast below as I share…

Managing your Design Team
In my previous article ‘Hiring for a Great Design Team’, we read how hiring is the most important part of your job as a Design Leader. In this article, we’ll talk about another equally important part of your job i.e. managing the careers of your team members. Some of the best managers I know are…

Hiring for a Great Design Team
Getting the right people is only part of building a great design team. Your team’s performance is highly influenced by the people in it. Unlike your parallel functions of engineering and product management, your team is very unique as it largely functions on feel and not numbers. In fact, your team may be unlike any…